Meet umeshu, a Japanese liqueur made from ume, a fruit closely related to the apricot. While many store-bought umeshu varieties rely on artificial additives, CHOYA’s umeshu is crafted using only natural ingredients: ume fruit, sugar, and distilled spirits. With over 100 years of history, CHOYA is Japan’s largest and most renowned umeshu producer.

Join CHOYA Brand Ambassador Shinji Inaba and the President of the Sake Association of British Columbia (SABC) Yuki Konishi for an immersive flavour journey.

A CHOYA cocktail created by Winnie Sun paired with a small plate will be included in the seminar.